Premium vanilla your customers will come back for.
Partner with VanillaGoods to offer ten-origin Madagascar vanilla beans and oak-barrel-aged extract — retail-ready, lot-coded, and built for strong shelf margins.
Approved retail partners can achieve approximately 40–50% gross margin potential selling at suggested retail pricing. Exact wholesale pricing is shared after application review.
Built for retailers who care about what they carry.
Three SKUs. Strong margins. One supply chain.
Madagascar Grade A Vanilla Beans — 5 Bean Pack
Creamy, rich Bourbon-grade beans. Lot-coded, vacuum-sealed, retail-ready. Ships fresh.
2 oz Oak-Barrel-Aged Pure Vanilla Extract
60+ days in wood. 8 species. The only oak-aged vanilla extract on the market.
Bean + Extract Retail Starter Bundle
Both products together. Ideal for gifting, seasonal displays, and introductory kits.
Exact wholesale pricing, MAP policy, and order terms are provided to approved partners. All prices in USD.
The difference your customers can taste — and the story they’ll tell.
Ten single origins
Most brands carry one Madagascar SKU. We grade and pack ten — Madagascar, Tahiti, Mexico, Uganda, Indonesia, India, Tonga, Papua New Guinea, Comoros, and Hawaii. No competitor offers this range at retail.
Oak-barrel-aged extract — exclusive to us
60+ days rested in 8 wood species across 5 toast and char levels. No other vanilla supplier offers this process. It’s a product your customers can’t find anywhere else on the shelf.
Lot-coded freshness
Every pack carries a lot code and packed-on date. This is your freshness guarantee to customers and your quality proof to buyers. Most commodity vanilla has no traceability at all.
Retail-ready from day one
Products arrive shelf-ready — no bagging, repackaging, or display-building required. You receive product imagery, pricing cards, and spec sheets with your first order.
MAP-protected margins
We enforce minimum advertised pricing across all channels. Your margin is protected from online race-to-the-bottom pricing. Partners who respect MAP keep access; those who don’t lose it.
A brand story that sells itself
Origin sourcing, oak-aging, and ten-origin variety give your staff something genuine to say. Customers who buy once tend to come back — and ask what else you carry from VanillaGoods.
Three steps to your first order.
Apply
Fill out the partner application below. We review every application within 2–3 business days.
Get approved
Approved partners receive the full wholesale price sheet, MAP policy, and ordering guide by email.
Place your first order
Start with a Starter Kit or build a custom order. Ships with spec sheets, images, and pricing cards.
Brand protection & MAP policy
VanillaGoods uses minimum advertised pricing to protect retail partners from online price erosion. This keeps margins healthy for every partner and prevents the race-to-the-bottom dynamic that kills specialty food brands.
Accounts that consistently advertise below MAP, or sell through unauthorized marketplaces (Amazon, eBay, Walmart), will have wholesale access suspended. Amazon and large marketplace resale requires separate written approval.
| Product | MSRP | MAP |
|---|---|---|
| 5 Bean Pack | $12.99 | $11.99 |
| 2 oz Extract | $16.99 | $14.99 |
| Bean + Extract Bundle | $27.99 | $25.99 |
Temporary promotions below MAP require written approval from VanillaGoods.
Ready to carry VanillaGoods?
Fill out the application and we’ll review it within 2–3 business days. Approved partners receive the full wholesale price sheet, MAP policy, and ordering guide by email.